Hispanic Marketing

Recognizing that all businesses share one goal—growth—we help identify opportunity. Approached correctly, the U.S. Hispanic market can represent tremendous possibilities. With a booming 5.5 percent annual growth rate and an estimated population of 48 million, it’s now the second-largest Spanish-speaking market in the world.

But how do you approach this market—in English or Spanish? For many companies, entering into the Hispanic market is like moving to a foreign country where customs, cultures, and language are unfamiliar. At CruzMark, we specialize in skillfully guiding companies into this new territory to ensure a solid entry along a path of growth.